A loyalty card without an app uses the phone's native Wallet (Apple Wallet on iPhone, Google Wallet on Android) instead of an app to download. The customer scans a QR code, gives their first name, and the card is added in about ten seconds, with no account and no password. The stamps update on their own, and the merchant's offers arrive as a notification on the lock screen — without any third-party app being installed.
Your customers will not download one more app
Let's be honest: nobody wants to download an app for their bakery, another for their hairdresser, a third for their café. Create an account, remember a password, accept notifications… for a stamp card? Most of your customers say yes out of politeness and never do it. Those who do uninstall the app the first time they tidy their phone, and everything is lost.
This is the Achilles' heel of classic digital loyalty: the app is a barrier. Every step (download, sign up, confirm the email) loses customers along the way.
The fix is already in their phone
Every phone already has a wallet: Apple Wallet on iPhone, Google Wallet on Android. That is where boarding passes, concert tickets and bank cards live. It is pre-installed, nobody uninstalls it, and it does exactly what loyalty needs: show a card, update it live, and notify on the lock screen.
Fidelyz uses this native channel. Your loyalty card becomes a Wallet pass in your name and your colors: zero download, zero account, zero friction. It is the natural home ground of the local business: the simplicity of cardboard, the power of digital.
In Apple Wallet (iPhone) or Google Wallet (Android): the wallet already installed on the phone, the one that holds boarding passes and tickets. The card stays there until the customer removes it.
Does my customer have to create an account?
No. They scan your QR code, give their first name, and tap “Add to Wallet.” No password, no sign-up, no app.
How do my customers receive my offers without an app?
Through Wallet pass notifications: when you send an offer, it appears straight on their lock screen, like a boarding-gate reminder. It is native — no third-party app is needed.
What if a customer has no smartphone?
You add their visits in two taps from your dashboard, and they earn the same rewards.
Is it less reliable than a dedicated app?
It is the opposite: an app can be uninstalled the first time someone tidies their phone. The Wallet is not uninstalled. And the card follows the customer when they change phone, with their Apple or Google account.
From ≈$797/year (launch price — first 150 merchants, locked for life), everything included: unlimited cards, notifications, dashboard. 14-day free trial, billed in CHF. Compare plans →